Last year, I received an email from a random stranger who was looking to start his own business; however, he had no idea what he wanted to do or what kind of company to start — all he knew what that after twenty years of working for someone else, he was ready for something else. Knowing that I was a startup consultant, he thought that I could help him carve a business from nothing.
Thankfully, he was right — together, we’ve done just that. Fast forward to today, and he has a service, products, a website, and positive testimonials about his company from his target audience. He created, learned, built, networked, and funneled hours of effort in order to start his own business. How did he get from Point A to Point B so quickly?When he contacted me, I used a newer method that I’d been working with to help him put together his business ideas: the Google Venture’s SPRINT process. Typically it takes five days to go through a sprint — day one is spent developing the idea through to day five, where you test a prototype product with live customers. Since his staff is just him, and since he had to do the work that would typically be split among a team of several experts, we split the process over five weeks instead of five days. Week by week, we identified goals and deadlines, built skills, researched, and leaned on resources. Every step of the way, I was there to direct him, teach him, give him information, complete action items to keep him on schedule, and most importantly, hold him accountable to those goals and deadlines. Week by week, he met every one and exceeded my expectations. Together, we created something tangible from a blank space. Within a month, he had his own business with an established online presence, a sales and marketing list, marketing and sales strategy, growth strategy into his established and secondary market, and his own reputation as an expert in his industry. After just 12 weeks of working with me, he built his dream from the ground up. My biggest goal for him is something you’d never expect — that someday he will outgrow me. With each and every one of my clients, I filter my years of knowledge, resources, and experience into our sessions so that they can be successful — because that’s the greatest gift I can give them. For some, it comes sooner than others, but it eventually happens for each of my successful clients. What’s keeping you from hiring a consultant to help you grow or build your business?
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AuthorFreelance Writer, Marketing Guru, Podcaster, Startup Expert, and All-Around Nice Girl Archives
February 2020
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